First tickets for ‘The View from The Shard’ go on sale 6 July 2012
The View from The Shard is the new premium visitor experience at the pinnacle of The Shard, London's newest landmark, Britain's first vertical town and Western Europe's tallest building.
The experience provides a unique encounter with The Shard and is set to become the first one-stop destination in London where visitors can experience the whole of this magnificent city like never before.
Tickets went on sale at 0900hrs on 6 July following a spectacular laser light show which illuminated The Shard to celebrate its inauguration on the evening of 5 July.
The View from The Shard will take guests on a multi-sensory journey from street level up to 244m (800ft) and will provide a remarkable experience of one of the greatest cities on earth. From arrival, guests will be drawn into the diverse tapestry of London and get a glimpse of what it will be like to have the city laid out before them. Anticipation is further heightened as they travel in two high-speed 'kaleidoscopic' lifts that take just 30 seconds each to reach Level 68 where they will encounter the cloudscape and the feeling they are on a different plane rising above the world.
From Level 68 they make their way to the triple-height, light-filled, Level 69 where the view is revealed. Here, in the sky above London, guests will have the most astonishing 360 degree, 64km (40mile) view over the city and beyond. The past, present and future of London is unfurled beneath them and also brought to life in multimedia displays and installations. Examples include high tech digital telescopes that take the viewer deeper into the story of London.
Guests can choose to go even higher to the full 244m: Level 72, the highest public level of The Shard. Here, guests have the most profound experience exposed to the elements and sounds of the city beneath, as well as the chance to look up to the shards of glass that form the top of this sculptural building as they disappear upwards further into the sky.
The View from The Shard is the highest vantage point from any building in Western Europe and almost twice as high as any other viewing point in London.
Renzo Piano, the Master Architect who created The Shard, is personally involved in developing the content of the experience, working in collaboration with Event Communications. Further details of the experience will be revealed in due course.
The opportunity to enjoy The View from The Shard is anticipated to be one of the most in-demand tickets of 2013. Guests choose a prebooked arrival slot at a date and time that suits them, ensuring a crowd and queue free premium experience. Over 17,500 people have already registered their interest online.
Advance tickets cost £24.95 for adults and £18.95 for children. Tickets can be purchased from the dedicated website www.theviewfromtheshard.com or via the box office hotline: +44 (0)844 499 7111 (a handling fee applies for telephone bookings only).
The View from The Shard opens on 1 February 2013.